Iguatemi Brasília is expanding its children’s entertainment offerings with the arrival of the 299 Mini kiosk, bringing luxury electric toy cars to the shopping center’s corridors.
The shopping center located in Brazil’s federal capital has just enhanced its family experience with a new children’s mobility attraction. The novelty debuted on the mall’s ground floor, created by Grupo 299, bringing a fleet of electric mini-vehicles that promises to turn a stroll for young visitors into a true automotive adventure.
The initiative caters to a wide audience, welcoming everything from ten-month-old babies to nine-year-old children, while always respecting the weight and height limits of each model. With this opening, the shopping center reinforces its commitment to offering diverse leisure options for the whole family.
Motorized fun with a focus on safety
The operation features two distinct approaches to ensure fun and peace of mind for parents and guardians. For younger children, the cars come with a remote control operated exclusively by parents, allowing for a monitored and safe ride through the mall’s corridors.
The fleet impresses with its level of detail, featuring faithful replicas of world-famous automotive brands. Among the options available for rent are supercars like the Porsche 911 sports car, as well as two standout motorcycles: the BMW S1000RR and a Kawasaki model.
The arrival of 299 Mini at Iguatemi Brasília represents a milestone in our goal to combine quality leisure, technology, and entertainment for the families who visit our spaces every day.
Pricing and next steps for the attraction
To use the service, prices vary depending on the chosen duration. Rental rates start at R$ 30.00 for a ten-minute period, offering tiered packages that go up to R$ 90.00 for a full hour of fun on wheels.
Following the positive initial reception from the public in Brasília, mall management expects to solidify the partnership during the vacation season and upcoming holidays. The arrival of operations focused on children’s sustainable mobility highlights the trend among major shopping centers to invest in high-end, interactive experiences.
